# WEEFUND pitch deck outline

Use this as an editable starting point. Replace every prompt with verified information. Delete slides that do not help your audience make a decision. Do not invent traction, customer quotes, partnerships, market numbers, or investment interest.

## The 12-slide version

### 01 — Cover
- Project / company name:
- One-line description:
- Presenter and contact:

### 02 — The problem
- Who experiences it?
- What happens today?
- Evidence: observed behavior, quote (with permission), cost, or frequency:

### 03 — First customer
- Specific first segment:
- How often does the problem occur?
- Why is this segment reachable now?

### 04 — Your solution
- Product or service in one sentence:
- Show: prototype / workflow / product photo / short product walkthrough:
- What is materially better for the user?

### 05 — Why now
- What changed in customer behavior, technology, policy, or cost?
- Evidence the change is happening:
- Why this timing matters:

### 06 — Market and first wedge
- First niche you can reach:
- Bottom-up estimate: reachable customers × realistic annual value:
- Assumptions and source dates:
- Credible adjacent segments:

### 07 — Business model
- Who pays, how much, how often?
- Unit economics or margin (label estimates):
- What still needs testing?

### 08 — Go-to-market
- First acquisition channel(s):
- Sales / onboarding steps:
- Success metric for the first 90 days:

### 09 — Evidence and traction
- Actual results, dates, definitions, and cohort size:
- What does the evidence prove?
- What does it not prove yet?

### 10 — Alternatives
- Direct alternatives and workarounds:
- Where you are different:
- Why a customer may still choose another option:

### 11 — Team and execution
- Relevant experience and responsibilities:
- Important gaps:
- Confirmed partners only:

### 12 — Ask and next milestone
- Specific amount / support / introduction requested:
- Use of funds tied to deliverables:
- Milestone date and owner:
- Main risks and what you will report back:

## Optional appendix

- Bottom-up market worksheet and assumptions
- Customer research method and anonymized results
- Product or technical detail for the relevant audience
- Financial assumptions (not false precision)
- Risk register and mitigation plan
- Compliance, entity, IP, ownership, or cap-table details when applicable

## 6-slide first-look version

1. Customer problem
2. Solution and product evidence
3. First customer / market wedge
4. Validation and what you learned
5. Business model and route to market
6. Ask, use of funds, next milestone, and risks

## Final export check

- Use landscape 16:9 and a readable font; inspect the exported PDF at normal zoom.
- Give every slide one job and one conclusion-led headline.
- Label every chart with units, date range, and sample size.
- Distinguish actuals from forecasts and state assumptions.
- Keep the file read-only when sending; use a clear name and version date.
- Make sure the audience, funding type, requested action, and contact are explicit.